Aveda + charity:water - The Role We’re Playing in The Fight for Clean Water


At Posh salon, April is Earth Month! With Earth Day approaching, we wanted to take the time to introduce you to an exciting and worthwhile cause that we’ve gotten the chance to see up close and personal through Aveda. We’re always looking for ways to support our community members, and this cause has given us the opportunity to expand our reach farther than just Williamsburg. We’re excited to share with you!

Today, we’re talking about water.

Think about how many times you touched water today. Maybe you brushed your teeth when you first woke up, took a quick shower, poured yourself a glass of water, used it to cook with, the list goes on and on. How many of those times did you worry about the water? How many times did you worry you might not have access to it or that it might not be clean?

For many of us, the answer is “never.”

We are so lucky and so fortunate that clean water is abundant. The thing is, that’s not the case for everyone around the world. As an Aveda salon, we not only get the opportunity to bring Aveda into the lives of our clients, but we also get to partner with a cause that we believe in. As you may or may not know, Aveda partners with charity:water, a leading non-profit organization that is dedicated to providing access to clean, safe drinking water, sanitation, and hygiene to people in developing countries. We want to share a little bit more about that with you today in preparation for our Earth Day event later this month!




Charity:water has raised $230 million dollars since 2006 for clean water initiatives, serving over 9.5 million people. Aveda knew this was a team they wanted to be on, and we’re so glad they did. To learn more, you can watch a video about charity:water and read more about these projects here. We wholeheartedly believe in the mission of charity:water and feel honored to partner with them in any way we can.


What Posh is Doing


At Posh, we wanted to make sure that we celebrated Earth Month by raising money for our favorite charity. We’re doing this through an exclusive event and through the release of some NEW Aveda products (more to come on that!). This year, Aveda is celebrating Earth Month through a variety of various fundraising events. At Posh, we’re celebrating through having an Earth Day celebration. On April 22nd, from 5:30-7:00pm, we’re hosting #Day2Take2. We want YOU to join us. It’s the perfect girls’ night out as not only will you be supporting a worthy cause, but you’ll learn some valuable tips and tricks for your hair in the process!



At this fun and informative event, we’ll be raising money for charity:water while helping our clients feel fabulous. If you’re someone who wishes you could go 2-3 days without washing your hair, we’ve got the products for you (we’ll share more on those in the next blog post - stay tuned!). We’re also here to show you how to use these new products to help your no-wash days and keep you feeling beautiful.


Through stations with our professionals, we’ll teach you techniques and tips for keeping your hair fresh, braiding, and styling for guests who would love to stretch their hairstyle for as many days as possible! This event is donation-based with 100% of the proceeds raised going to charity:water. To say thank you, every guest will also get an entry into a raffle basket you won’t want to miss out on.

Stay tuned for more details about this event and more details on the amazing new products Posh has in store for you this Earth Month!

In the meantime, head over to our Facebook page to find our post from last week about Earth Day and let us know what you and your family do to protect our Mother Earth.


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